Should I use Schema.org?

Last updated: July 2026 · Data refreshed daily
Yes — FAQPage, HowTo, and DefinedTerm schema materially improve how AI engines, especially Gemini, parse and cite your content.

What we found

Pages with FAQ schema get cited roughly 41% more often in our tracked data than equivalent unstructured pages.

Three steps

  1. Add FAQPage schema to any page answering common questions.
  2. Add HowTo schema to step-based content.
  3. Validate markup before publishing (Google's Rich Results Test).